Clara
The key to your new home.
The key to your new home.
The key to your new home.
The key to your new home.
The Brief
Clara is the tenant-first rental application platform helping renters find their ideal homes and helping landlords find their ideal renters. As a startup entering a crowded market, Clara needed a brand identity that stand out and resonate with both renters worried about data privacy and landlords wary of another tech solution.
Clara is the tenant-first rental application platform helping renters find their ideal homes and helping landlords find their ideal renters. As a startup entering a crowded market, Clara needed a brand identity that stand out and resonate with both renters worried about data privacy and landlords wary of another tech solution.
Clara is the tenant-first rental application platform helping renters find their ideal homes and helping landlords find their ideal renters. As a startup entering a crowded market, Clara needed a brand identity that stand out and resonate with both renters worried about data privacy and landlords wary of another tech solution.
The Solution
Clara is they key to your new home. We positioned Clara as a trusted solution for Landlords and a one stop shop for Renters. We built a brand inspired by color, textures and photography of the home.
Clara is they key to your new home. We positioned Clara as a trusted solution for Landlords and a one stop shop for Renters. We built a brand inspired by color, textures and photography of the home.
Clara is they key to your new home. We positioned Clara as a trusted solution for Landlords and a one stop shop for Renters. We built a brand inspired by color, textures and photography of the home.
My Role
Owned brand identity design
Collaborated on brand strategy
Art Directed web and brand motion design
Collaborated on website design
Equipped Clara's founder with brand identity enablement kit
Work done at Innovatemap
Owned brand identity design
Collaborated on brand strategy
Art Directed web and brand motion design
Collaborated on website design
Equipped Clara's founder with brand identity enablement kit
Work done at Innovatemap
Owned brand identity design
Collaborated on brand strategy
Art Directed web and brand motion design
Collaborated on website design
Equipped Clara's founder with brand identity enablement kit
Work done at Innovatemap
